Blog

The Ultimate Guide to Optimizing Google My Business

As the digital landscape evolves, local SEO continues to play a pivotal role for businesses aiming to capture nearby customers. In 2025, having a strong presence on Google My Business (GMB) is no longer optional–it’s essential. Let’s explore how you can leverage your GMB profile to dominate local search results this year.

How AI is Transforming Google Maps

Google revealed significant changes last month to Google Maps with an emphasis on AI-powered improvements meant to improve user navigation, exploration, and planning. The main advantages for firms and consumers are broken out here.

Boost Site Speed for Better User Engagement

As site owners understand, the longer we delve into a digitally reliant society, the more a site’s load time can make or break a site—literally. As people become more reliant and demanding upon virtual interaction, if something doesn’t happen fast enough, they’ll ultimately back out and move on to something more readily available to them.

Affordable Web Design for Small Businesses

In today’s world, a professional website is a cornerstone for any small business aiming to thrive. With consumers increasingly relying on the internet to discover products and services, your website often serves as the first impression potential customers have of your business.

Boost Site Accessibility for Inclusive User Experience

In today’s digital age, ensuring that your website is accessible to all users is not just a matter of good practice—-it’s a necessity. Website accessibility refers to designing and developing web content that can be easily used by individuals with disabilities.

Boost Your Business with Effective SEO Strategies

In the bustling digital marketplace, small businesses are constantly seeking ways to stand out and connect with their audience. Search Engine Optimization (SEO) is a transformative tool that can significantly enhance your online visibility and drive organic traffic to your website.

Google Local Service Ads Incorporates Photos Resulting in Boosting Visibility & Ranking

In a new move aiming to increase the business’s visibility on LSA ranking, Google is now incorporating photos. It will help businesses attract more qualified leads and ultimately boost your local market presence.

Email Marketing Do’s and Don’ts

Email marketing can be a powerful tool for businesses when done right. This comprehensive guide will walk you through crucial tips to enhance your email marketing strategies.

Meet Ella, Our Newest Project Manager

We are thrilled to announce that Ella Beard has joined Positive Medium as our new project manager. Ella brings a fresh perspective and a wealth of enthusiasm to our team. Her exceptional skills and dedication have already made a positive impact on our business operations.

Google Search Console Gets A New Feature – “Recommendations”!

It no longer comes as a surprise that Google has yet again added a new feature to the Google Search Console. Just last month, the search engine giant introduced a new “experimental” feature in the Google Search Console called Recommendations.