Defining Digital Accessibility

It is estimated that 15% of the world population (~1 billion people) and 26% of U.S. adults have some form of disability. Disabilities can be visual, auditory, cognitive, or physical. They can also be permanent, temporary, or situational. Digital accessibility means creating and maintaining a barrier-free digital experience so that individuals of all abilities can […]

Add a Submenu Shortcode to WordPress

There are many plugins and code snippets for adding an entire navigation menu to a page in WordPress, but what if you want to add only a single submenu? Here we have for you a code snippet that provides a shortcode to do just that. You can add this to your theme’s functions.php file.

Why Do You Need a Website for Your Business?

Small business owners often question whether they need a website. After all, it’s another expense for their business. The reality is, it’s almost impossible to get by today without a website for customers to find and visit. A website provides numerous benefits to make it well worth the initial investment.

Don’t Wait For Clients to Walk in the Door

The days of standing behind the counter and waiting to hear a bell ding over the door to signal the entrance of a client are long gone. Today, if you want to reach clients, generate business, and make a name for yourself, you need to go where the clients are—social media platforms.

WordCamp in Montclair Was a Blast!

The first in-person WordCamp in the US since the pandemic was held this past weekend at Montclair State University in Montclair, New Jersey. What is a “WordCamp” you ask? It’s a conference that focuses on WordPress, the Content Management System that we use exclusively here at Positive Medium. Everyone from casual users to developers participate, […]

Fixing “Duplicate without user-selected canonical” errors

If you’re using Google’s Search Console (which you should be), it will regularly check your website for indexing errors that can affect your placement on Google and other search engines. One of these errors is “Duplicate without user-selected canonical.” This means that Google found duplicate URL’s that aren’t “canonicalized.” A canonical URL is the preferred […]

How to Use Google’s Screen Reader Extension

A screen reader is an application that will read text on a website aloud, as well as describe the layout and functionality, to assist users who need assistance reading the content visually. While there are a number of excellent third-party screen reader applications, both as browser extensions and standalone, Google also has a screen reader […]

SEO is an Investment That Grows Your Business

Search Engine Optimization (SEO) is one part of an effective website design. If you are not already using SEO, it should be part of your marketing strategy. It can be implemented quickly and easily using the right content writer. Here are four reasons to implement SEO today: